Evgenii “Geno” Prussakov is one of the world’s top experts in the field of affiliate marketing, famous educator and popularizer of the field, and an award-winning affiliate program manager. His expertise in the field has been recognized by such brands as Skype, Warner Music, Forbes, and others. He is also an internationally-known speaker, and presented at such conferences at eMetrics Summit, a4uexpo, Internet Marketing Conference, eComXpo, and, of course, Affiliate Summit. Additionally, Geno serves on the advisory board of a4uexpo Europe.

He is the author of the bestseller on affiliate program management, A Practical Guide to Affiliate Marketing (2007), and has also authored Online Shopping Through Consumers’ Eyes (2008) and co-authored Internet Marketing from the Real Experts (2010).

Geno’s educational background includes universities of Oxford and Cambridge, and fields as diverse as linguistics, psychology, philosophy, and business leadership.

He is the Senior Editor for the affiliate marketing section of the Search Engine Marketing Journal, and has also written over 400 articles himself. Geno writes for such magazines as Website Magazine, Visibility, Revenue Performance, FeedFront Magazine, as well as Econsultancy.com and his own online marketing blog.

Geno Prussakov is now working on his doctorate, and continues to write, blog, microblog, and actively contribute to the industry of digital marketing.