Archive | December, 2010

2011 Affiliate Marketing Predictions

I’ve just been thinking about what has developed over the past year and what has come and gone and what the next big thing will be in affiliate marketing. Here is my 10 predictions for 2011! 10.PPV advertising will continue to get larger and larger This is a no-brainer. With all the potential out there […]

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A/B Split Testing: Definition and Popular Tools

Known under such names as “A/B testing” and “bucket testing”, split testing is a method of marketing testing whereby the performance of two versions of the landing page (or webpage elements) are being tested one against the other. The end goal is to determine which one performs better, or yields lower bounce rate and better […]

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